Celebrate Your Savings

Lessons Learned: Lesson One – Recruit Discounts Employees Want… and Need

I’ve been working with employee discount programs for almost 8 years now, and if there’s one thing I’ve learned, it’s that employees are most interested in finding discounts on the things they love to do (such as watching movies and eating out) and the things they have to do (like buying groceries and keeping the car running).

With this in mind, we have put a lot of effort into finding unique ways to partner with vendors that meet these needs. Here’s a few ways that we’re working strategically with vendors to bring our members what they want and need.

1) Movie Tickets – We have worked out the lowest rate around on movie tickets at Regal and AMC theaters… how you ask? We don’t mark them up!

2) Restaurants – Restaurants are a hard nut to crack. They are already popular so it can be difficult to get them to recognize how a loyal and exclusive group of members like Abenity can bring them more recurring and more loyal business. But, we’ve been working hard to make this happen and have recently added offers for our members from Chili’s, Macaroni Grill, Maggianos, and On The Border.

3) Grocery Coupons – We’ve added free, on-demand and printable manufacturer grocery coupons that can be used at any major grocer including Publix, Kroger, Walgreens, and CVS.

4) Vehicle Maintenance – We’ve partnered with Firestone Complete Auto Care nationally to provide 15% off oil changes, new tires, maintenance, and labor at over 2,300 company owned locations nationwide and we’ve announced a new partnership with Mapco in Tennessee offering $0.10 off each gallon of gas at the pump and 10 free fountain or coffee drinks monthly.

We’ve done all of this so that our clients can be a hero to their employees or members by providing them with the discount offers they want and need most. We are always looking for new discounts and will continue to work with our vendors in a way that offers Abenity members the most value.



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